shape.com Shape.com

   
Just a moment...

Domain Summary

What is the traffic rank for Shape.com?

• Shape.com ranks #181,691 globally on HypeStat.

What percent of global Internet users visit Shape.com?

0.0008368% of global Internet users visit Shape.com

How many people visit Shape.com each day?

• Shape.com receives approximately 41.3K visitors and 82,836 page impressions per day.

Which countries does Shape.com receive most of its visitors from?

• Shape.com is mostly visited by people located in United States,Canada,United Kingdom.

How much Shape.com can earn?

• Shape.com should earn about $385.09/day from advertising revenue.

What is Shape.com estimated value?

• Estimated value of Shape.com is $434,006.16.

What IP addresses does Shape.com resolve to?

• Shape.com resolves to the IP addresses 162.159.141.224.

Where are Shape.com servers located in?

• Shape.com has servers located in Des Moines, Iowa, 50303, United States.

shape.com Profile

Title:Just a moment... Description:Shape is a digital fitness, health, and beauty destination and community that offers inclusive, trusted, and empowering advice to guide you through any point in your wellness journey.
Tags:
Category:Health / Nutrition Diets and Fitness
About: Diet, fitness and beauty features, with an online community. Edit Site Info

What technologies does shape.com use?

These are the technologies used at shape.com. shape.com has a total of 5 technologies installed in 5 different categories.

shape.com Traffic Analysis

Shape.com is ranked #181,691 in the world. This website is viewed by an estimated 41.3K visitors daily, generating a total of 82.8K pageviews. This equates to about 1.2M monthly visitors. Shape.com traffic has increased by 27.84% compared to last month.
Daily Visitors41.3K
12.98%
Monthly Visits1.2M
27.84%
Pages per Visit2.01
3.05%
Visit duration00:58
5.19%
Bounce Rate48.70%
5.92%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
41,252
Monthly Visits:
1,249,936
Pages per Visit:
2.01
Daily Pageviews:
82,836
Avg. visit duration:
00:58
Bounce rate:
48.70%
Global Reach:
0.0008368%
Monthly Visits (SEMrush):
1,053,901
Monthly Unique Visitors (SEMrush):
643,647
Monthly Visits (SimilarWeb):
1,213,295
HypeRank:
181,691
SEMrush Rank:
9,375
SimilarWeb Rank:
50,520
*All traffic values are estimates only.

Traffic sources

Direct:
38.03%
Referral:
16.72%
Search:
35.33%
Social:
1.36%
Paid:
8.55%

Desktop vs Mobile

Desktop:
40.85%
Mobile:
59.15%

Total Visits Last 3 Months

1.3M
MAY
1M
JUN
1.2M
JUL

Visitors by country

Country
Users%
 
United States 66.31%
 
Canada 6.30%
 
United Kingdom 2.47%
 
Australia 1.92%
 
India 0.86%

Where do visitors go on shape.com?

 
Reach%Pageviews%PerUser
shape.com
100.00%99.83%1.5
OTHER
0%0.17%0

 

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  shape.com
Rank:
(Rank based on keywords, cost and organic traffic)
  9,375
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  371,013
Organic Traffic:
(Number of visitors coming from top 20 search results)
  264,710
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $159,555.00

Which sites are competitors to shape.com?

Websites similar to shape.com are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 171 days ago
     
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*HypeStat.com is not promoting or affiliated with shape.com in any way. Only publicly available statistics data are displayed.

Search Engine Indexes

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
30,400
Bing Index:
1,010,000
Baidu Index:
14,200

Revenue report

Google.com would generate approximately $385.1 per day if the source of income were advertisements, which equates to an estimated monthly revenue of $11.6K and annual gross revenue of approximately $140.6K. Based on these figures, the site's net worth is estimated at around $434K.

How much would shape.com make?

Daily Revenue:
$385.09
Monthly Revenue:
$11,552.70
Yearly Revenue:
$140,557.85
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
United States 54,928$265.30
 
Canada 5,221$31.53
 
Australia 1,593$7.68
 
United Kingdom 2,046$5.48
 
India 709$0.27

Loss of money due to Adblock?

Daily Revenue Loss:
$58.13
Monthly Revenue Loss:
$1,743.77
Yearly Revenue Loss:
$21,215.87
Daily Pageviews Blocked:
12,037
Monthly Pageviews Blocked:
361,098
Yearly Pageviews Blocked:
4,393,360

Daily revenue loss by country

 
CountryBlockedLost Money
 
United States 9,887$47.75
 
Canada 1,305$7.88
 
Australia 319$1.54
 
United Kingdom 327$0.88
 
India 199$0.08

How much is shape.com worth?

Website Value:
$434K

Ad Experience Report

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
shape.com
Last Change Time:
(The last time that the site changed status.)
2018-11-08 01:10:29
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Desktop summary

Root domain:
shape.com
Last Change Time:
(The last time that the site changed status.)
2018-11-08 01:10:29
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report

Summary of the abusive experience rating of a website.
Root domain:
shape.com
Last Change Time:
(The last time that the site changed status.)
2018-11-08 01:10:29
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

Where is shape.com hosted?

Shape.com may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
162.159.141.224
ASN:
AS13335 
ISP:
Cloudflare Inc 
Server Location:
Des Moines
Iowa, IA
50303
United States, US
 

Other sites hosted on 162.159.141.224

How fast does shape.com load?

The average loading time of shape.com is 39 ms. The Desktop speed index is 49 and mobile speed index is 73.
Average Load Time:
39 ms

Page Speed (Google PageSpeed Insights) - Desktop

49
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Time To First Byte (TTFB)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
First Contentful Paint (FCP)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interaction To Next Paint (INP)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Largest Contentful Paint (LCP)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Time To First Byte (TTFB)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
First Contentful Paint (FCP)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interaction To Next Paint (INP)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Largest Contentful Paint (LCP)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

73
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a AVERAGE speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0ms Web Statistics and Analysis | HypeStat 97% Web Statistics and Analysis | HypeStat 1% Web Statistics and Analysis | HypeStat 1%
Time To First Byte (TTFB)864ms Web Statistics and Analysis | HypeStat 72% Web Statistics and Analysis | HypeStat 20% Web Statistics and Analysis | HypeStat 7%
First Contentful Paint (FCP)1.3s Web Statistics and Analysis | HypeStat 86% Web Statistics and Analysis | HypeStat 8% Web Statistics and Analysis | HypeStat 4%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interactive To Next Paint (INP)103ms Web Statistics and Analysis | HypeStat 90% Web Statistics and Analysis | HypeStat 7% Web Statistics and Analysis | HypeStat 2%
Largest Contentful Paint (LCP)1.6s Web Statistics and Analysis | HypeStat 89% Web Statistics and Analysis | HypeStat 6% Web Statistics and Analysis | HypeStat 3%

Origin Data

All pages served from this origin have an FAST speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)1ms Web Statistics and Analysis | HypeStat 90% Web Statistics and Analysis | HypeStat 5% Web Statistics and Analysis | HypeStat 4%
Time To First Byte (TTFB)625ms Web Statistics and Analysis | HypeStat 84% Web Statistics and Analysis | HypeStat 12% Web Statistics and Analysis | HypeStat 3%
First Contentful Paint (FCP)1.1s Web Statistics and Analysis | HypeStat 91% Web Statistics and Analysis | HypeStat 5% Web Statistics and Analysis | HypeStat 3%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interactive To Next Paint (INP)138ms Web Statistics and Analysis | HypeStat 87% Web Statistics and Analysis | HypeStat 10% Web Statistics and Analysis | HypeStat 2%
Largest Contentful Paint (LCP)1.3s Web Statistics and Analysis | HypeStat 93% Web Statistics and Analysis | HypeStat 3% Web Statistics and Analysis | HypeStat 2%

Lab Data

Lazy load third-party resources with facades  
Some third-party embeds can be lazy loaded. Consider replacing them with a facade until they are required. Learn how to defer third-parties with a facade
Preconnect to required origins  
Consider adding `preconnect` or `dns-prefetch` resource hints to establish early connections to important third-party origins. Learn how to preconnect to required origins
INP breakdown  
Start investigating with the longest subpart. To reduce processing duration, , often JS. Delays can be minimized optimize the main-thread costs
Improve image delivery  
Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size
Total Blocking Time 280 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric
Time to Interactive 9.1 s
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric
Largest Contentful Paint 4.1 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric
First Contentful Paint 3.4 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric
First Meaningful Paint  
First Meaningful Paint measures when the primary content of a page is visible. Learn more about the First Meaningful Paint metric
Max Potential First Input Delay 280 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric
Speed Index 3.7 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric

Does shape.com use compression?

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on shape.com are reduced by 33%.
shape.com use gzip compression.
Original size: 6.84 KB
Compressed size: 4.57 KB
File reduced by: 2.27 KB (33%)

Google Safe Browsing

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. shape.com has 89 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  89
Safety Confidence:
  46
Child Safety Reputations:
  88
Child Safety Confidence:
  27

SSL Checker - SSL Certificate Verify

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. shape.com supports HTTPS.
 shape.com supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: shape.com
Organization:
Location:
Issuer: E5
Valid from: Aug 11 18:57:35 2025 GMT
Valid until: Nov 9 18:57:34 2025 GMT
Authority: CA:FALSE
Keysize:
Common Name: E5
Organization: Let's Encrypt
Location: US
Issuer: ISRG Root X1
Valid from: Mar 13 00:00:00 2024 GMT
Valid until: Mar 12 23:59:59 2027 GMT
Authority: CA:TRUE
Keysize:

Verify HTTP/2 Support

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 shape.com supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Site Categories

Website categories are used to classify websites based on their content or purpose. These categories provide a way to organize and filter websites, allowing users to find relevant information or ensure compliance with specific regulations or policies.
News and Media/Magazines and E-zines

Http Header

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server.
date: Tue, 19 Aug 2025 11:38:51 GMT
content-type: text/html; charset=UTF-8
accept-ch: Sec-CH-UA-Bitness, Sec-CH-UA-Arch, Sec-CH-UA-Full-Version, Sec-CH-UA-Mobile, Sec-CH-UA-Model, Sec-CH-UA-Platform-Version, Sec-CH-UA-Full-Version-List, Sec-CH-UA-Platform, Sec-CH-UA, UA-Bitness, UA-Arch, UA-Full-Version, UA-Mobile, UA-Model, UA-Platform-Version, UA-Platform, UA
cf-mitigated: challenge
critical-ch: Sec-CH-UA-Bitness, Sec-CH-UA-Arch, Sec-CH-UA-Full-Version, Sec-CH-UA-Mobile, Sec-CH-UA-Model, Sec-CH-UA-Platform-Version, Sec-CH-UA-Full-Version-List, Sec-CH-UA-Platform, Sec-CH-UA, UA-Bitness, UA-Arch, UA-Full-Version, UA-Mobile, UA-Model, UA-Platform-Version, UA-Platform, UA
cross-origin-embedder-policy: require-corp
cross-origin-opener-policy: same-origin
cross-origin-resource-policy: same-origin
origin-agent-cluster: ?1
permissions-policy: accelerometer=(),autoplay=(),browsing-topics=(),camera=(),clipboard-read=(),clipboard-write=(),geolocation=(),gyroscope=(),hid=(),interest-cohort=(),magnetometer=(),microphone=(),payment=(),publickey-credentials-get=(),screen-wake-lock=(),serial=(),sync-xhr=(),usb=()
referrer-policy: same-origin
server-timing: chlray;desc="97195df6898ffcd5"
x-content-type-options: nosniff
x-frame-options: SAMEORIGIN
cache-control: private, max-age=0, no-store, no-cache, must-revalidate, post-check=0, pre-check=0
expires: Thu, 01 Jan 1970 00:00:01 GMT
set-cookie: __cf_bm=xA1FdGr68yPmX7HORd70GW.n6fOCoh2FBnksm8RUEs8-1755603531-1.0.1.1-CgKxWfpcmGKJRbx4SZoplIekRisFMQ_HvzgSzH045bod_QMjzcZgebzlhJpk_0qEiQFmUk.eCmgjmpISSs2XNSap7cRJb3_gJreT37ehYxVGtySRawhld7JWlFocG4l8; path=/; expires=Tue, 19-Aug-25 12:08:51 GMT; domain=.shape.com; HttpOnly; Secure; SameSite=None
vary: Accept-Encoding
strict-transport-security: max-age=15552000
x-connection-protocol: HTTP/2
nel: {"report_to":"network-errors","max_age":2592000,"success_fraction":0,"failure_fraction":1.0,"include_subdomains":true}
report-to: {"group":"network-errors","max_age":2592000,"endpoints":[{"url":"https://rjs.3gl.net/hawklogserver/7813/re.p"}]}
server: cloudflare
cf-ray: 97195df6898ffcd5-FRA
content-encoding: gzip
alt-svc: h3=":443"; ma=86400

DNS Lookup

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
HINFO 300

Whois Lookup

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on November 30, 1998 and will expire on May 16, 2026 if not renewed. This website is now assigned through the registrar MarkMonitor Inc.. The WHOIS data for this website's domain was last updated on April 15, 2025.
Domain Created:
1998-11-30
Domain Expires:
2026-05-16
Domain Updated:
2025-04-15
Domain Age:
27 years 2 months 7 days
Domain Registrar:
MarkMonitor Inc.
WhoIs:
 

Domain Name: shape.com
Registry Domain ID: 2595849_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2025-04-15T11:56:35+0000
Creation Date: 1998-11-30T05:00:00+0000
Registrar Registration Expiration Date: 2026-05-16T00:00:00+0000
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Domain Status: serverUpdateProhibited (https://www.icann.org/epp#serverUpdateProhibited)
Domain Status: serverTransferProhibited (https://www.icann.org/epp#serverTransferProhibited)
Domain Status: serverDeleteProhibited (https://www.icann.org/epp#serverDeleteProhibited)
Registrant Organization: Meredith Operations Corporation
Registrant Country: US
Registrant Email: Select Request Email Form at https://domains.markmonitor.com/whois/shape.com
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/shape.com
Name Server: dns3.p04.nsone.net
Name Server: ns01.icsn.com
Name Server: ns02.icsn.com
Name Server: dns4.p04.nsone.net
Name Server: dns2.p04.nsone.net
Name Server: dns1.p04.nsone.net
Name Server: ns04.icsn.com
Name Server: ns03.icsn.com
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2025-08-19T11:39:56+0000