yahoo.com Yahoo.com

   
Yahoo | Mail, Weather, Search, Politics, News, Finance, Sports & Videos

Domain Summary

What is the traffic rank for Yahoo.com?

• Yahoo.com ranks #11 globally on HypeStat.

What percent of global Internet users visit Yahoo.com?

1.9840167% of global Internet users visit Yahoo.com

How many people visit Yahoo.com each day?

• Yahoo.com receives approximately 97.8M visitors and 500,099,895 page impressions per day.

Which countries does Yahoo.com receive most of its visitors from?

• Yahoo.com is mostly visited by people located in United States,India,Brazil.

How much Yahoo.com can earn?

• Yahoo.com should earn about $1,990,204.18/day from advertising revenue.

What is Yahoo.com estimated value?

• Estimated value of Yahoo.com is $2,422,693,634.91.

What IP addresses does Yahoo.com resolve to?

• Yahoo.com resolves to the IP addresses 2001:4998:124:1507::f001, 74.6.231.20.

Where are Yahoo.com servers located in?

• Yahoo.com has servers located in Omaha, Nebraska, 68197, United States.

yahoo.com Profile

Title:Yahoo | Mail, Weather, Search, Politics, News, Finance, Sports & Videos Description:Latest news coverage, email, free stock quotes, live scores and video are just the beginning. Discover more every day at Yahoo!
Tags:
Category:News and Media / News and Media
About: Yahoo.com is a prominent web portal and search engine that provides a wide array of services, including news, finance, sports, entertainment, and email. Established in 1994, Yahoo has undergone numerous changes and updates to maintain its relevance in the ever-evolving digital landscape. It offers personalized content based on user preferences, and its homepage typically features trending topics, popular articles, and various multimedia content. Yahoo Mail, one of its core services, remains a popular choice for email communication. Over the years, Yahoo has also integrated various third-party services and partnerships to enhance its offerings and user experience.
*This text is generated by artificial intelligence and may not be accurate. Edit Site Info

What technologies does yahoo.com use?

These are the technologies used at yahoo.com. yahoo.com has a total of 8 technologies installed in 7 different categories.

yahoo.com Traffic Analysis

Yahoo.com is ranked #11 in the world. This website is viewed by an estimated 97.8M visitors daily, generating a total of 500.1M pageviews. This equates to about 3B monthly visitors. Yahoo.com traffic has decreased by 1.66% compared to last month.
Daily Visitors97.8M
13.46%
Monthly Visits3B
1.66%
Pages per Visit5.11
7.84%
Visit duration06:24
1.78%
Bounce Rate37.82%
1.23%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
97,810,557
Monthly Visits:
2,963,659,877
Pages per Visit:
5.11
Daily Pageviews:
500,099,895
Avg. visit duration:
06:24
Bounce rate:
37.82%
Global Reach:
1.9840167%
Monthly Visits (SEMrush):
2,348,444,047
Monthly Unique Visitors (SEMrush):
358,572,895
Monthly Visits (SimilarWeb):
2,905,264,077
HypeRank:
11
SEMrush Rank:
12
SimilarWeb Rank:
16
*All traffic values are estimates only.

Traffic sources

Direct:
75.41%
Referral:
11.48%
Search:
11.68%
Social:
1.42%
Paid:
0.01%

Desktop vs Mobile

Desktop:
51.05%
Mobile:
48.95%

Total Visits Last 3 Months

3B
OCT
3B
NOV
3B
DEC

Visitors by country

Country
Users%
 
United States 49.33%
 
India 4.30%
 
Brazil 4.15%
 
United Kingdom 3.88%
 
Taiwan 3.71%

Where do visitors go on yahoo.com?

 
Reach%Pageviews%PerUser
search.yahoo.com
53.71%53.85%4.69
mail.yahoo.com
27.86%20.55%3.45
yahoo.com
15.28%7.21%2.20
login.yahoo.com
6.40%3.78%2.76
news.yahoo.com
5.74%4.30%3.50

 

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  yahoo.com
Rank:
(Rank based on keywords, cost and organic traffic)
  12
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  49,895,753
Organic Traffic:
(Number of visitors coming from top 20 search results)
  214,046,027
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $278,527,316.00

Which sites are competitors to yahoo.com?

Websites similar to yahoo.com are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 6 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with yahoo.com in any way. Only publicly available statistics data are displayed.

Search Engine Indexes

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
105,000,000
Bing Index:
141,000
Baidu Index:
449,000

Revenue report

Google.com would generate approximately $2M per day if the source of income were advertisements, which equates to an estimated monthly revenue of $59.7M and annual gross revenue of approximately $726.4M. Based on these figures, the site's net worth is estimated at around $2.4B.

How much would yahoo.com make?

Daily Revenue:
$1,990,204.18
Monthly Revenue:
$59,706,125.40
Yearly Revenue:
$726,424,525.70
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
United States 246,700,068$1,191,561.33
 
United Kingdom 19,385,633$51,953.50
 
Brazil 20,749,777$27,597.20
 
India 21,528,780$8,180.94
 
Taiwan 18,537,710$4,263.67

Loss of money due to Adblock?

Daily Revenue Loss:
$227,422.28
Monthly Revenue Loss:
$6,822,668.41
Yearly Revenue Loss:
$83,009,132.29
Daily Pageviews Blocked:
57,746,792
Monthly Pageviews Blocked:
1,732,403,755
Yearly Pageviews Blocked:
21,077,579,024

Daily revenue loss by country

 
CountryBlockedLost Money
 
United States 44,406,012$214,481.04
 
United Kingdom 3,101,701$8,312.56
 
India 6,028,058$2,290.66
 
Brazil 1,244,987$1,655.83
 
Taiwan 2,966,034$682.19

How much is yahoo.com worth?

Website Value:
$2.4B

Ad Experience Report

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
yahoo.com
Last Change Time:
(The last time that the site changed status.)
2022-02-24 05:32:10
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Desktop summary

Root domain:
yahoo.com
Last Change Time:
(The last time that the site changed status.)
2022-03-03 05:12:05
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report

Summary of the abusive experience rating of a website.
Root domain:
yahoo.com
Last Change Time:
(The last time that the site changed status.)
2022-02-24 05:32:10
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

Where is yahoo.com hosted?

Yahoo.com may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
2001:4998:124:1507::f001, 74.6.231.20
ASN:
AS36646 
ISP:
Yahoo 
Server Location:
Omaha
Nebraska, NE
68197
United States, US
 

Other sites hosted on 74.6.231.20

How fast does yahoo.com load?

The average loading time of yahoo.com is 1194 ms. The Desktop speed index is 36 and mobile speed index is 32.
Average Load Time:
1194 ms

Page Speed (Google PageSpeed Insights) - Desktop

36
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a AVERAGE speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)7ms Web Statistics and Analysis | HypeStat 78% Web Statistics and Analysis | HypeStat 8% Web Statistics and Analysis | HypeStat 12%
Time To First Byte (TTFB)1.2s Web Statistics and Analysis | HypeStat 50% Web Statistics and Analysis | HypeStat 38% Web Statistics and Analysis | HypeStat 11%
First Contentful Paint (FCP)1.8s Web Statistics and Analysis | HypeStat 73% Web Statistics and Analysis | HypeStat 16% Web Statistics and Analysis | HypeStat 9%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interaction To Next Paint (INP)164ms Web Statistics and Analysis | HypeStat 78% Web Statistics and Analysis | HypeStat 11% Web Statistics and Analysis | HypeStat 10%
Largest Contentful Paint (LCP)2.5s Web Statistics and Analysis | HypeStat 75% Web Statistics and Analysis | HypeStat 11% Web Statistics and Analysis | HypeStat 13%

Origin Data

All pages served from this origin have an AVERAGE speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)7ms Web Statistics and Analysis | HypeStat 78% Web Statistics and Analysis | HypeStat 9% Web Statistics and Analysis | HypeStat 11%
Time To First Byte (TTFB)1.1s Web Statistics and Analysis | HypeStat 55% Web Statistics and Analysis | HypeStat 34% Web Statistics and Analysis | HypeStat 10%
First Contentful Paint (FCP)1.8s Web Statistics and Analysis | HypeStat 75% Web Statistics and Analysis | HypeStat 15% Web Statistics and Analysis | HypeStat 9%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interaction To Next Paint (INP)159ms Web Statistics and Analysis | HypeStat 78% Web Statistics and Analysis | HypeStat 10% Web Statistics and Analysis | HypeStat 10%
Largest Contentful Paint (LCP)2.4s Web Statistics and Analysis | HypeStat 76% Web Statistics and Analysis | HypeStat 10% Web Statistics and Analysis | HypeStat 12%

Lab Data

Largest Contentful Paint 12.6 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric
Total Blocking Time 1,010 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric
INP breakdown  
Start investigating by looking at the longest subpart. how to improve INP
First Contentful Paint 1.0 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric
Max Potential First Input Delay 320 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric
Time to Interactive 12.8 s
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric
Speed Index 5.6 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric

Page Speed (Google PageSpeed Insights) - Mobile

32
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a AVERAGE speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)3ms Web Statistics and Analysis | HypeStat 88% Web Statistics and Analysis | HypeStat 6% Web Statistics and Analysis | HypeStat 5%
Time To First Byte (TTFB)1.3s Web Statistics and Analysis | HypeStat 51% Web Statistics and Analysis | HypeStat 34% Web Statistics and Analysis | HypeStat 14%
First Contentful Paint (FCP)1.8s Web Statistics and Analysis | HypeStat 74% Web Statistics and Analysis | HypeStat 15% Web Statistics and Analysis | HypeStat 10%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interactive To Next Paint (INP)243ms Web Statistics and Analysis | HypeStat 69% Web Statistics and Analysis | HypeStat 21% Web Statistics and Analysis | HypeStat 9%
Largest Contentful Paint (LCP)2.2s Web Statistics and Analysis | HypeStat 80% Web Statistics and Analysis | HypeStat 11% Web Statistics and Analysis | HypeStat 8%

Origin Data

All pages served from this origin have an AVERAGE speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)3ms Web Statistics and Analysis | HypeStat 91% Web Statistics and Analysis | HypeStat 6% Web Statistics and Analysis | HypeStat 2%
Time To First Byte (TTFB)976ms Web Statistics and Analysis | HypeStat 66% Web Statistics and Analysis | HypeStat 25% Web Statistics and Analysis | HypeStat 8%
First Contentful Paint (FCP)1.6s Web Statistics and Analysis | HypeStat 79% Web Statistics and Analysis | HypeStat 12% Web Statistics and Analysis | HypeStat 7%
First Input Delay (FID)0 Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0% Web Statistics and Analysis | HypeStat 0%
Interactive To Next Paint (INP)213ms Web Statistics and Analysis | HypeStat 73% Web Statistics and Analysis | HypeStat 17% Web Statistics and Analysis | HypeStat 8%
Largest Contentful Paint (LCP)1.8s Web Statistics and Analysis | HypeStat 85% Web Statistics and Analysis | HypeStat 8% Web Statistics and Analysis | HypeStat 6%

Lab Data

Max Potential First Input Delay 570 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric
Speed Index 10.5 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric
Largest Contentful Paint image was not lazily loaded  
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint. Learn more about optimal lazy loading
First Contentful Paint 3.7 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric
Largest Contentful Paint 8.3 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric
Total Blocking Time 1,890 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric
Time to Interactive 34.6 s
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric
Lazy load third-party resources with facades  
Some third-party embeds can be lazy loaded. Consider replacing them with a facade until they are required. Learn how to defer third-parties with a facade
First Meaningful Paint  
First Meaningful Paint measures when the primary content of a page is visible. Learn more about the First Meaningful Paint metric
Preconnect to required origins  
Consider adding `preconnect` or `dns-prefetch` resource hints to establish early connections to important third-party origins. Learn how to preconnect to required origins
INP breakdown  
Start investigating with the longest subpart. To reduce processing duration, , often JS. Delays can be minimized optimize the main-thread costs

Does yahoo.com use compression?

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on yahoo.com are reduced by 83%.
yahoo.com use gzip compression.
Original size: 1.71 MB
Compressed size: 282.87 KB
File reduced by: 1.43 MB (83%)

Google Safe Browsing

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. yahoo.com has 93 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  93
Safety Confidence:
  70
Child Safety Reputations:
  93
Child Safety Confidence:
  69

SSL Checker - SSL Certificate Verify

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. yahoo.com supports HTTPS.
 yahoo.com supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: *.yahoo.com
Organization: Yahoo Holdings Inc.
Location: New York, New York, US
Issuer: DigiCert Global G2 TLS RSA SHA256 2020 CA1
Valid from: Jan 12 00:00:00 2026 GMT
Valid until: Mar 4 23:59:59 2026 GMT
Authority: CA:FALSE
Keysize:
Common Name: DigiCert Global G2 TLS RSA SHA256 2020 CA1
Organization: DigiCert Inc
Location: US
Issuer: DigiCert Global Root G2
Valid from: Sep 24 00:00:00 2020 GMT
Valid until: Sep 23 23:59:59 2030 GMT
Authority: CA:TRUE
Keysize: 2048

Verify HTTP/2 Support

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 yahoo.com supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Site Categories

Website categories are used to classify websites based on their content or purpose. These categories provide a way to organize and filter websites, allowing users to find relevant information or ensure compliance with specific regulations or policies.
On the Web/Web Portals
Companies/Yahoo Inc.
Business and Economy/Computers and Internet

Http Header

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server.
date: Fri, 30 Jan 2026 22:03:44 GMT
strict-transport-security: max-age=31536000
server: ATS
cache-control: no-store, no-cache
content-type: text/html
content-language: en
x-frame-options: SAMEORIGIN
referrer-policy: no-referrer-when-downgrade
x-content-type-options: nosniff
x-xss-protection: 1; mode=block
location: https://www.yahoo.com/
content-length: 8

HTTP/2 200 
expect-ct: max-age=31536000, report-uri="http://csp.yahoo.com/beacon/csp?src=yahoocom-expect-ct-report-only
referrer-policy: no-referrer-when-downgrade
strict-transport-security: max-age=31536000
x-content-type-options: nosniff
x-frame-options: SAMEORIGIN
x-xss-protection: 1; mode=block
content-type: text/html; charset=utf-8
content-encoding: gzip
date: Fri, 30 Jan 2026 22:03:44 GMT
x-envoy-upstream-service-time: 71
server: ATS
age: 0
cache-control: no-store, no-cache, max-age=0, private
expires: -1
content-security-policy: frame-ancestors 'self' https://*.builtbygirls.com https://*.rivals.com https://*.engadget.com https://*.intheknow.com https://*.autoblog.com https://*.techcrunch.com https://*.yahoo.com https://*.aol.com https://*.huffingtonpost.com https://*.oath.com https://*.search.yahoo.com https://*.pnr.ouryahoo.com https://pnr.ouryahoo.com https://*.search.aol.com https://*.search.huffpost.com https://*.onesearch.com https://*.verizonmedia.com https://*.publishing.oath.com https://*.autoblog.com; sandbox allow-forms allow-same-origin allow-scripts allow-popups allow-popups-to-escape-sandbox allow-presentation; report-uri https://csp.yahoo.com/beacon/csp?src=ats&site=frontpage&region=US&lang=en-US&device=desktop&yrid=6tpp6n5knqam0&partner=;

DNS Lookup

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
A 74.6.143.26 1586
A 98.137.11.163 1586
A 98.137.11.164 1586
A 74.6.143.25 1586
A 74.6.231.20 1586
A 74.6.231.21 1586
AAAA 2001:4998:124:1507::f000 490
AAAA 2001:4998:24:120d::1:1 490
AAAA 2001:4998:44:3507::8000 490
AAAA 2001:4998:24:120d::1:0 490
AAAA 2001:4998:44:3507::8001 490
AAAA 2001:4998:124:1507::f001 490
MX mta7.am0.yahoodns.net 1521
MX mta6.am0.yahoodns.net 1521
MX mta5.am0.yahoodns.net 1521
SOA 1582
Mname ns1.yahoo.com
Rname hostmaster.yahoo-inc.com
Serial Number 2026013003
Refresh 3600
Retry 300
Expire 1814400
Minimum TTL 600
NS ns1.yahoo.com 84866
NS ns4.yahoo.com 84866
NS ns2.yahoo.com 84866
NS ns3.yahoo.com 84866
NS ns5.yahoo.com 84866

Whois Lookup

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on January 18, 1995 and will expire on January 19, 2026 if not renewed. This website is now assigned through the registrar MarkMonitor Inc.. The WHOIS data for this website's domain was last updated on December 18, 2024.
Domain Created:
1995-01-18
Domain Expires:
2026-01-19
Domain Updated:
2024-12-18
Domain Age:
31 years 19 days
Domain Registrar:
MarkMonitor Inc.
Domain Owner:
Yahoo Assets LLC
WhoIs:
 

Domain Name: yahoo.com
Registry Domain ID: 3643624_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2024-12-18T09:10:57+0000
Creation Date: 1995-01-18T08:00:00+0000
Registrar Registration Expiration Date: 2026-01-19T00:00:00+0000
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Domain Status: serverUpdateProhibited (https://www.icann.org/epp#serverUpdateProhibited)
Domain Status: serverTransferProhibited (https://www.icann.org/epp#serverTransferProhibited)
Domain Status: serverDeleteProhibited (https://www.icann.org/epp#serverDeleteProhibited)
Registrant Organization: Yahoo Assets LLC
Registrant Country: US
Registrant Email: Select Request Email Form at https://domains.markmonitor.com/whois/yahoo.com
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/yahoo.com
Name Server: ns1.yahoo.com
Name Server: ns3.yahoo.com
Name Server: ns5.yahoo.com
Name Server: ns2.yahoo.com
Name Server: ns4.yahoo.com
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2025-08-15T03:27:04+0000